The experience of playful IAs

Solving a Rubik's Cube

It’s time for a short update on my think­ing about Play­ful IAs (the top­ic of my Euro IA Sum­mit talk). One of the under-served aspects so far is the actu­al user expe­ri­ence of an archi­tec­ture that is play­ful.

Bri­an Sut­ton-Smith describes a mod­el describ­ing the ways in which games are expe­ri­enced in his book Toys as Cul­ture. I first came across this book in (not sur­pris­ing­ly) Rules of Play. He lists five aspects:

  1. Visu­al scan­ning
  2. Audi­to­ry dis­crim­i­na­tion
  3. Motor respons­es
  4. Con­cen­tra­tion
  5. Per­cep­tu­al pat­terns of learn­ing

Of most impor­tance to my sub­ject is the 5th one.

Game design, like the design of emer­gent IAs is a 2nd order design prob­lem. You can only shape the user’s expe­ri­ence indi­rect­ly. One of the most impor­tant sources of plea­sure for the user is the way you offer feed­back on the ways he or she has explored and dis­cov­ered the infor­ma­tion space.

Obvi­ous­ly, I’m not say­ing you should make the use of your ser­vice delib­er­ate­ly hard. How­ev­er, what I am say­ing is that if you’re inter­est­ed in offer­ing a play­ful expe­ri­ence on the lev­el of IA, then Sutton-Smith’s per­cep­tu­al pat­terns of learn­ing is the best suit­ed expe­ri­en­tial dimen­sion.