Google Reader improvements

The new Google Reader trends page

I hadn’t touched Google Read­er since tak­ing a brief look at its ini­tial launch in Octo­ber 2005. I’m now using it as my pri­ma­ry read­er, hav­ing grown tired of Rojo’s poor per­for­mance and fre­quent inter­face over­hauls. There’s a few things that have real­ly improved since that first release. I’ll sum them up briefly here:

  • Unclut­tered, sim­ple inter­face. They’ve gone back to basics and mim­ic a plain desk­top appli­ca­tion UI. Hard­ly any super­flu­ous web 2.0 fea­tures demand your atten­tion.
  • Trends page (I’ve book­marked a few arti­cles on this); which allows you to look at the feeds you’ve been read­ing the most but, more impor­tant­ly, allow you to weed out the ones you nev­er look at or have died. Essen­tial for some­one who has over 200 feeds to track.
  • Mul­ti-fold­er organ­is­ing, not quite free tag­ging (which is a shame) but still nice for the folk­so­nom­i­cal­ly inclined.
  • When scrolling through a list of expand­ed new feed items, Read­er auto­mat­i­cal­ly marks items you’ve scrolled past as read. Which great­ly reduces the excise oth­er web-based read­ers force on their users when want­i­ng to mark a feed as read.
  • Per­for­mance is accept­able to good. It’s not as fast as Gmail, but vast­ly supe­ri­or to Rojo for instance, despite the con­sid­er­able use of AJAX.
  • There is an unof­fi­cial Mac OS X noti­fi­er that uses Growl.

Most of these fea­tures are not includ­ed in one or both of the pre­vi­ous two web-based read­ers I used for a length of time (Blog­lines and Rojo). Google have real­ly come up with some­thing nice here. I won­der when it’ll move out of the lab.

Why am I not using a desk­top based read­er? I’d like to (Net­NewsWire’s great for instance), just as I’d love to use a prop­er desk­top email client, but my mul­ti-plat­form, mul­ti-machine per­son­al and pro­fes­sion­al use doesn’t allow me too. I work on at least two sep­a­rate PCs at work (a desk­top and a lap­top) and have a cute lit­tle iBook that I use at home. This all means I am a real web OS user. Fire­fox as brows­er (with Google Brows­er Sync to keep it the same across all installs), Google Read­er for RSS, Gmail for email and (until recent­ly) Google Cal­en­dar for, well, my cal­en­dar. Is it coin­ci­dence I seem to pre­fer Google prod­ucts for these things? Prob­a­bly not, Google seems to be doing a very good job at these kind of pro­duc­tiv­i­ty appli­ca­tions (just as Yahoo! seem to be lead­ing the way in social appli­ca­tions).